EICN Shanghai Breakfast Event: China Re-unveiled

Weak consumer confidence has been a major drag on China’s economic recovery post-Covid 19, while household disposable income and savings have witnessed robust growth. The reconciliation of these facts has significant implications for companies that are looking to expand their presence in China’s vast consumer market. Our distinguished panel of scholars, industrial experts, and visionary business leaders will converge for an intimate discussion on the new consumer trends that are shaping China’s future. Key topic range from navigating the impact of digitization on consumer behavior, adapting strategies to changing values and cultural shifts, staying ahead through innovation in product development and marketing, to building bridges between domestic and multinational players in the local market.

Join us for an insightful exploration, where knowledge meets foresight, and where opportunities are unveiled behind closed doors.