Why your voice matters


In a world awash with data, genuine executive insight has never been more valuable—or more scarce. Charts can quantify output and trade, but only leaders can interpret what those numbers mean for decisions made in real time. That is why your voice matters in shaping how the global business community navigates 2026.

Perspective as intelligence

Every year, the EICN Business Outlook Survey becomes a mirror for leadership sentiment. Behind its aggregated results are hundreds of executives translating uncertainty into strategy. Their responses help reveal how optimism rises, risk perceptions shift and investment intentions evolve across regions.

When you share your perspective, you are not simply filling out a form—you are contributing to a collective intelligence network that influences boardroom thinking across continents. The survey’s value lies in its authenticity: it captures the lived experience of decision-makers managing volatility, not detached commentary from the sidelines.

Benchmarking the boardroom

Participating also offers practical benefits. In a fragmented environment, benchmarking is strategic currency. Knowing how peers view growth prospects, technology priorities or geopolitical threats allows leaders to calibrate their own outlooks. The survey findings, presented at EICN briefings throughout the year, become a platform for comparison and collaboration.

Executives often describe discovering alignment—or surprise—when seeing regional contrasts in confidence. These insights prompt dialogue: Why are firms in Dubai hiring while those in Frankfurt freeze headcount? Why is Southeast Asia bullish on AI while others hesitate? Such conversations transform individual opinion into actionable foresight.

From insight to influence

Over the past decade, EICN’s Business Outlook reports have informed discussions not just within our network but also among policymakers, investors and academics seeking to understand corporate sentiment. Each year, the collective voice of our members shapes the narrative around resilience, investment and innovation.

By contributing your view, you help define what business confidence means in 2026—not as an abstract statistic but as a lived reality guiding decisions on capital, talent and technology.

Leadership through participation

Engagement in the survey is more than an administrative act; it is a demonstration of leadership. In uncertain times, leaders are defined not only by the strategies they pursue but by the knowledge ecosystems they support. Taking part signals commitment to transparency, collaboration and foresight—traits that underpin long-term competitiveness.

The process is confidential, swift and designed for senior decision-makers. Responses are anonymised and aggregated, ensuring candour without compromise. In return, participants receive regional benchmarks that enhance strategic planning and scenario modelling.

The power of collective insight

When hundreds of leaders share their outlooks, a richer, more nuanced picture of the global economy emerges—one that blends optimism with realism. That collective voice helps organisations navigate what no single forecast can predict: the human dimensions of confidence, caution and change.

Your perspective is part of that signal. By lending it, you help shape the conversation that will define 2026 for global business.

Take part in the EICN Business Outlook Survey 2026. It takes under 10 minutes, and your contribution ensures your voice is part of the leadership dialogue shaping the year ahead.